May 27, 2025 – Thunder Bay, ON – Palmer Creative Group is proud to unveil a comprehensive diagnostic approach aimed at solving one of the most critical issues facing industrial B2B companies today: inconsistent lead generation. Through a proven set of questions and insights, Palmer helps businesses identify gaps in their marketing strategy, improve conversion outcomes, and build a steady pipeline of high-value, qualified prospects.

Palmer Creative Group starts by asking the tough questions: Is your lead flow consistent month to month? Are your website and content assets pulling their weight in generating action? How confident are you in your ability to predict next month’s qualified leads? These insights help businesses understand exactly where opportunities are being missed — and why.

Palmer’s analysis reveals the hidden costs of outdated or passive lead generation tactics. Are you losing business to more visible competitors? How many warm leads were lost last quarter due to poor follow-up? What would it mean if your sales team could spend more time closing and less time chasing?

Beyond diagnosis, Palmer Creative Group builds a path forward with clarity and confidence. From content that speaks directly to buyer pain points to optimized LinkedIn campaigns and trackable engagement funnels, the team focuses on execution that turns strategy into results. Tracking lead sources, optimizing video content, and aligning messaging with sales conversations — every piece of the puzzle is considered.

Palmer’s proprietary 4-step system ensures companies don’t just generate leads — they understand where they come from and how they convert. The result? Predictable growth, smarter targeting, and a confident sales team equipped with compelling tools and content.

One of Palmer’s newest clients is already seeing the impact: in just the month of May, their video ads generated 129,155 impressions and over 1,000 new visits to their landing page — a 90% increase in Canadian traffic.

“When companies know where their best leads come from and how to attract more of them, everything changes,” said Kevin Palmer, Founder and CEO of Palmer Creative Group. “We’re here to make that happen.”

Palmer Creative Group helps industrial and B2B companies understand their best customers, craft powerful messaging, and deploy content and campaigns that generate real business results. Keep on the Edge of New Techniques in Marketing – follow us on Linked In: https://www.linkedin.com/company/85657885

From lead generation to storytelling, trade show strategy to ongoing engagement, Palmer is your partner in growth.  Book an appointment with our team today!